VICE is Brewing Its Own Beer - Baron Mag

VICE is Brewing Its Own Beer

Hipster beer
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Vice in collaboration with AB InBev (owners of Budweiser, Corona, Stella Artois and 3/4 of the beer sold in the world) is brewing a beer named after Vice pub, The Old Blue Last. For now the beer can be found in bars in Brooklyn and downtown Manhattan. Is this the beginning of a media hipster trend?

picture : observer.com