Mira Silvers, creative director & curator at Sugar 4 Brains - Baron Mag

Mira Silvers, creative director & curator at Sugar 4 Brains

Industry Osheaga x Baron
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Who are you and what is your background?

My name is Mira Silvers. I’m an Indo-American/Canadian creative director, artist manager, and music programmer.

My background is in visual arts and film. 

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Tell us more about your job as a Creative Director & Curator at Sugar 4 Brains?

I do many different things: 

Started giving street art tours through the year, including winter! 

Eventually moved into the creative direction of visual projects such as music videos, graphic novels, projections, film, and editorials.

Now, I manage artists — that is musicians, street artists, fine artists, multimedia artists, and comic artists. 

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What are the challenges in your business?

One of the biggest challenges is doing this as a one-person team. I would love to expand and get more people involved in what I do. 

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3 tips for those who are thinking to start a music career:

1. Never give up!

2. Let the criticisms flow past you; Like a dolphin, choose which waves of criticism to jump over and which ones to dive into to evolve and iterate your art. Constructive criticism is great and there is no need to dwell on the negative bullshit directed your way!

3. Create, Evolve, Create, Evolve, & Repeat! 

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