Alicia Medina, owner of Oddity Kombucha - Baron Mag

Alicia Medina, owner of Oddity Kombucha

Vancouver | BC
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Publish date:
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Who are you and what is your background? 

Alicia Medina, I'm the owner of Oddity Kombucha. I'm a retired Architect turned into kombucha entrepreneur. 

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Your current job:

Owner at Oddity Kombucha

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In which city:

Vancouver, BC

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How did you discover kombucha?

I discovered kombucha while seeking for a non-alcoholic craft beverage. 

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What prompted you to start your company?

I've always had an entrepreneurial spirit and I realized there was room in the kombucha market for locally made brands. 

What makes your product unique?

We use real ingredients and we make a very balanced brew. We convert non-kombucha drinkers into kombucha lovers. 

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What do you want to convey through your brand image?

Simplicity. Our name speaks for itself. 

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What are the main challenges in your company?

Growing a business with limited resources is one of the main challenges. We use high-quality ingredients which makes it hard to hit the margins that some retailers want. 

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What tools are essential for your work(app, software)?

Slack, WhenIWork, Square, Hubdoc, Quickbooks

A word to define what type of worker you are: 

Calm

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What does your office space look like?

It's very minimal, clean and organized. 

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Do you have a way to organize your days to optimize your work?

I try my best to avoid multitasking, focusing on a single task at a time seems to work best for me.

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What tips would you give to improve productivity?

Stop multitasking, get enough sleep and organize your day the night before. 

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What is the best advice you have been given?

Drink more water, I'm terrible at it. I probably drink more coffee than water. 

What are your end-of-day and early-day routine?

I always have a good breakfast at home, I like taking my time in the mornings. I'm still working on my end-of-day routine, I'd like to incorporate some meditation and journal writing at the end my day. 

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Apart from your computer and your phone, what gadget cannot you do without?

I don't really use any other gadgets, I'm old school in that way. 

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upcoming products or projects?

I'm always working on something new, we have some new flavors for the fall/winter.

odditykombucha.com | instagram.com/odditykombucha | instagram.com/odditykombucha |