BBQ: The Business of Beer in Québec #003: Bière Garden

Published by Programme B

The Business of Beer of Quebec is brought you by Can Management and Keg Management.

The traveling beer festival Bières Garden launched last year was the first of its kind in the province Québec market, maybe even in Canada. A bus with an amazing lineup of beer for Québec’s finest microbrewery, music, a mobile terrasse, and a local restaurant or food vendor at every stop. This new concept found a thirsty audience looking for something different from the same old beer festival. For our third episode, we talk with Dave Roberge, the co-producer of the Bière Garden. We talk about the first edition and the upcoming edition that will be launched in June 2022 at the same time as Messorem’s new event Ceremonie in Montréal, the upcoming changes, and much more.

Can Management: Mobile canning system available in the province of Québec, Ontario & New Brunswick. Click here for a quote
Keg Management: Canada’s original keg leasing company. It offers the opportunity to grow efficiently without spending big amounts of money when purchasing kegs.