Published by Leonardo Calcagno
As the Canadian casino gaming market opens up to a new tsunami of bettors, there has been an influx of casino platforms that are more than happy to provide a market for this budding interest. Like any market, though, it’s important to know what distinguishes a top casino from the rest of the pack. It’s also important to know the characteristics that might mirror your gambling preferences and help you settle on a platform you most prefer.
Today, we’ve compiled a list of a few of the most promising online casinos that have recently emerged for Canadian players, including those that have proved to be a hit across multiple provinces ever since the landmark legislative change in 2021.
The change opened the doors for new online casinos to target the multi-billion dollar Canadian market since 2022, so although this is a promising time for online casino bettors, it’s also essential to seek out what the experts think via reviews, and what other casino gamers have to say on social media about their chosen platform.
Betano
First up, we have Betano, a name that has exploded onto the European betting scene over the last two years. Aston Villa has been flying high in English soccer, qualifying for the Champions League and gaining the edge over European giants like Bayern Munich. Their sponsor during this period was none other than Betano, who also acted as chief sponsor for Euro 2024.
Although we usually approach the idea of gambling platforms marketing themselves so aggressively with an element of caution, Betano ticks all of the boxes. You’d forgive them for not having a casino that operated in the same fashion as their sports betting markets, given that they’ve thrown so much money at big soccer sponsors. However, this isn’t the case.
Betano doesn’t just have a phenomenal range of slots; they’ve established strong working ties with the likes of Pragmatic Play, IGNT, NetEnt and Evolution Gaming. Canadian customers who want to raise any issues or queries with their customer service department can speak to them 24/7 via their live chat facility.
Spinz
Spinz is one of our strongest recommendations if slot gaming is more of your bag. Over 1,450 of the casinos’ 1,619 games are slot titles – which, as the title of their platform suggests, means that they’ve made a concerted and consistent effort to onboard casino gamers.
Spinz has branched into our countries and jurisdictions, too, but their success in Canada, particularly the Ontario market throughout the latter stages of 2023, has meant that the company is considered one of the top new online casinos for Canadian bettors.
Leo Vegas
When done correctly, marketing is the most effective way to keep your business on track. While there are other variables to consider too, of course, casino companies that can use an effective and memorable marketing strategy to grab the imagination of casino bettors in such a saturated market have completed one of the most intricate pieces of the puzzle.
LeoVegas markets itself as the world’s fastest-growing mobile casino operator. Given that they have achieved huge success in both the UK and the US, Canadian bettors can sample everything the company has in store.
While they might be entering the Canadian market as a new provider, they have been active since 2012, and the platform has since grown into a multibillion-dollar enterprise. They’ve refined the quality of their service, with over 700 casino games and a burgeoning repertoire of sports betting markets.
888 Casino
Another casino with an enormous presence across the Atlantic is 888 Casino. The Gibraltar-based platform boasts over 2,500 casino games, has sponsored soccer and NFL teams, and acted as the lead sponsor for the 2021 Portuguese F1 Grand Prix.
While it might be a bit unfair to include such a titan of the casino industry, one that was among some of the earliest pioneers, launching in 1997, the fact is that it’s still new to Canadian bettors. 888 Casino is an award-winning casino, a recognizable international brand.
It has everything you’d anticipate in a company that has spent nearly 30 years carving out a legacy in the iGaming industry. Market research shows that industry experts consistently rate 888 Casino and LeoVegas as two of the best casinos out there.
PlayOJO
One company that has been making waves in the Canadian market is PlayOJO. They have an extensive library of games, including over 4,000 slots, a plethora of awards in 2023, particularly for their mobile app and slots selection, and enjoy impressive ratings on the iOS and Android store.
What impresses us most about PlayOJO is their dedication to informing gamblers about the dangers of problem gambling. Their responsible gambling page leaves no stone unturned, directing bettors to problem gambling charities and help sites that can assist them in measuring how bad their issue is getting. In addition, their “Safe Mate” responsible gambling tool helps bettors track their betting over six months and weigh up their losses, and offers them tools like cooling-off periods and deposit limits to manage their betting.
Truthfully, all of the casinos we have mentioned today do not cut corners regarding responsible gambling; if they did, we wouldn’t have included them on this list. However, PlayOJO stands out for its approach and immense, varied selection of slot titles.
Conclusion
When new legislation gives the green light to the almost guaranteed emergence of a multibillion-dollar sector, providers often scramble to tap into the market. My advice? Do your research.
Although there’s going to be no shortage of top-quality providers, there will be those looking to just ride the wave and offer a lukewarm, subpar service, but by getting to grips with what the industry standards are, you’ll be able to tell the difference between them in due course.
Seek out opinions from experts, see what people are saying on social media, and compare reviews of top casinos to see the sort of variables they have in common so that you can apply them to your approach.
More casinos will be eager to show their faces on the Canadian online casino market. So, be sure to make the most of welcome bonuses and promotions, and shop around to land on the new online casino you enjoy the most.
Photo by Ruxandra Scutelnic x pexels