May 22 – Sep 7, 2014 1280 Peachtree Street, N.E. Atlanta, Georgia
From May 22 through September 7, 2014, the High Museum of Art will present a major exhibition of innovative automotive design that will bring together 19 concept cars from across Europe and the U.S.
The exhibition will feature concept cars from the early 1930s to the 21st century that pushed the limits of imagination and foreshadowed the future of design.
Concept cars are a way for automakers, coachbuilders and independent designers to showcase and demonstrate innovative and progressive designs.
Most concept cars are never intended for series production and are created as a way to explore ideas through styling and design aesthetics, as well as experiment with new technology.
Dream Cars: Innovative Design, Visionary Ideas will also examine how automotive design events like General Motors’ 1949-61 Motoramas influenced the industry and will feature three cars from these events: Firebird 1 (1954), Buick Centurion (1956) and Le Sabre (1951).
This section of the exhibition will focus on the role of automotive designers such as Harley Earl at GM, who combined styling and design aesthetics with technological advances to create futuristic renderings that imbued automobiles with a sense of glamour and fantasy.