Stuff magazine drops pics of scantily-dressed women from the front page after research shows they harm sales - Baron Mag

Stuff magazine drops pics of scantily-dressed women from the front page after research shows they harm sales

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Gadget magazine Stuff is axing scantily-dressed women from its cover 18 years after launching.The Haymarket-owned title, which recorded a monthly circulation of 62,391 in the second half of 2013, said the change was motivated by a changing readership. It made the decision to rid its cover and inside pages of female models after conducting focus group surveys, digital audience profiling and cover trials on three editions. Article continues at pressgazette.co.uk