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The Annotated Guide To Banana Republic’s “Startup Guy” Look

The Annotated Guide To Banana Republic’s “Startup Guy” Look

Published by Leonardo Calcagno

Banana Republic, for its fall fashion line, has put together a “Startup Guy” look, which reads more “Brooklyn Guy on the L train” than hoodie-wearing tech dork. But no matter: Fashion is aspirational. “The Startup Guy” outfit isn’t what dudes working in tech today actually wear, it is what they may want to look like after they see BR’s latest catalog. Article continues at fastcompany.com

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