Adam Mills Co-Founder, sales and marketing manager at Four Winds Brewing

Published by Leonardo Calcagno

Who are you and your current job?

Adam Mills Co-Founder / Sales and Marketing Manager

What was the inspiration behind your brewery?

To build a family business and brand that we are proud to stand behind while we continue to strive for excellence in an inspiring and thriving industry.

Can you give us a tour of your beer scene?

Our local scene has grown rapidly in the last 4 years. We have gone form about 50 – 135 breweries in BC and many in planning. The competition helps keep the beer standards high and the bar keeps getting raised through innovation and the friendly competitive nature of the industry. There is also a lot of comradery amongst the local breweries. We help each other out in times of need and collaborate on many brews.

What advice would you give to someone who wants to start a brewery?

Invest in your Brand and your Brewer. Make sure you have a clear point of view and perspective for your company to help set yourself apart from the rest. Don’t be afraid to take risks and don’t be too proud to dump a batch when it isn’t up to standards. Have a long term plan for growth as many breweries start too small and find themselves needing more space immediately and or need ing to upgrade the brewhouse to accommodate demand.