This morning, breweries, the beverage industry and the public just woke up to the article by journalist Stéphanie Bérubé, published on La Presse in the Business section, about a lawsuit by breweries against Triani and Transbroue claiming more than $635,000 from them [ read here ]. Triani had a strained relationship with them over payments and communications, according to the plaintiffs.
– Sheltered from the storm
– La Chouape
– General Brewery
– Champ libre, from Mercier,
– Le Club Kombucha
For the past 3 weeks, we have had wind of this, following discussions with suppliers and microbreweries, and the repercussions that this news would cause. Also, an important reflection that should take place in relation to the survival of microbreweries and also on the beverage industry.
Issues such as the number of permits granted by the Régie des alcools, des courses et des jeux (RACJ) annually, financing and cash flow challenges, distribution, complicated invoicing, the opening of new sales channels to diversify, and many others.
Quebec company specializing in the production, bottling and sale of alcoholic/non-alcoholic beverages and owner of Transbroue, Oshlag and Glutenberg.
Transbroue, a division of the Triani Group, it represent and distribute across the Quebec market ready-to-drink and microbrewery beers.
Do you have questions or want to discuss the news? Contact me by email, [email protected]
We are working on a round table to discuss the issues.
To be continued