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Published by Leonardo Calcagno
The Internet is a free-for-all of consumer commentary and reviews—and some of these comments, inevitably, can be negative. As a business owner, however, it’s sometimes difficult to know how to respond to these comments, and when to just let them go. If you’re at a loss for how to go about jumping into the fray of social media commenting, here are five tips to help you respond in a way that reflects favorably on you and your business. Continues at americanexpress.com