Eisso Weert, managing director of DTOX Kombucha - Baron Mag

Eisso Weert, managing director of DTOX Kombucha

Velaux | France
Author:
Publish date:
unnamed

Your current job: 

Managing Director

In which city: 

Velaux, Provence, France

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How did you discover kombucha? 

My mother 

What prompted you to start your company? 

I had too many orders. I was making 500 Gallons a month in my cellar and it was always sold out. That was  10 yrs ago.

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What makes your product unique? 

100% raw, pure and unflavoured KB. In America, all brewers try to gain markets with flavors that denature fermentation and the true great taste of kombucha. We master a unique fermentation process that takes a lot of time. But in the end, why would you need to add flavor and use tricks if it already tastes great? Genuine KB

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What do you want to convey through your brand image? 

The key taste and quality as good as kombucha can get. 

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What are the main challenges in your company? 

Get much larger place ASAP (500 m² +) and bring it to the next level

What tools are essential for your work (app, software)? 

brains

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A word to define what type of worker you are: 

passionate and a lot of willpower

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What does your office space look like? 

sloppy at first sight, unorganized

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Do you have a way to organize your days to optimize your work? 

drink my first glass of KB, make my list of things to do in a big old-fashioned agenda

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What tips would you give to improve productivity?

Do at least 30 min of sport 3x/ week and/or make love to your wife

What is the best advice you have been given?

You are what you make/ do, not what you have. Do the maximum to the minimum. 

The less you have ropes around your neck, the more you offer yourself a chance to succeed.  Do everything right away when you can, don't wait for tomorrow.

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What are your end-of-day and early-day routine? 

End: play lego with my 14 months old baby, water the plants, sit for a mojito and listen to the silence. Early: drink a cool glass of D-TOX and smoke a cigarette

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upcoming products or projects? 

Diversification: export in EU, eventually hit the USA? Other packagings for new channels. Get KB more accepted mainstream, maybe with another brand deposited. Eventually, I want to save people from traditional bad sodas, just like what happened to me!

dtox4life.fr/en/ | twitter.com/eissoweert | instagram.com/dtox4life |