Andrés Amaya, proprietor at Andina Brewing Company

2K HLs.

Things are slowly starting to move in the right direction. Covid-19 shut down and restrictions dropped our on-premise sales close to 90%, which affected our bottom line as I am sure most of our colleague’s breweries. Although most folks stayed home, they did place orders directly through us but also frequented the liquor stores.  Packaged product sales helped us tremendously during, what I am sure, a very tough year for everyone in the industry.

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52 recipes from brewers in Canada, the U.S.A., France, the U.K., Spain, Switzerland, and Iceland. Interview with 16 breweries and associations (from Canada, the U.S.A., and Ireland) about their challenges in 2021. Learn how to brew your beer with amazing craft brewers! 

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Some of the challenges are trying to ramp up again on sales, trying to maintain and re-establish relationships with former clients. As you may appreciate, bars, pubs, and restaurants had to be laid off most of their employees and in many cases their managers,  bar managers, and staff. It has become difficult to re-establish a new rapport with new contacts and some places.

Prices for most prime ingredients ie. cans, lids, hops, etc. have done up understandably, so increasing our sell pricing is not such an easy task to accomplish. Adjusting to operating methods and cutting expenses to the bare minimums is paramount at this moment.

Exposure to potential customers is important in our industry – so attending in-person beer festivals and other events is critical. Slowing trying to re-establish most of these events is going to be also extremely important for us this coming few months.